Walker calls for ad campaign to attract workers to Wisconsin
November 30, 2017

Wisconsin Republican Gov. Scott Walker wants to launch a nearly $7 million national marketing campaign to persuade millennials and military veterans to move to his state to help with a worker shortage.

Walker on Wednesday called on the Legislature to approve funding for the $6.8 million ad campaign before the end of the current session in early 2018. He said the marketing campaign would pitch Wisconsin as a more affordable place for millennials to live where they could be spending more time in a canoe, having a drink with friends or attending a concert, rather than sitting in traffic.

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